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TOPIC: Kuma Runs Into Ad Controversy Promoting Iraq Game

Kuma Runs Into Ad Controversy Promoting Iraq Game 15 years 1 month ago #7245

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Source: Inc.com Case StudyThey say there's no such thing as bad PR. After releasing a video game based on the Iraq war, Kuma Reality Games put the notion to the test.From: Inc. Magazine, August 2004 | Page 46 By: Lora Kolodny Photographs by: Marc Asnin The Problem: Kuma kicked up a controversy with video games based on the Iraq war. Is it true there's no such thing as bad PR?Full Story
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